Healthy, Green and Into the Outdoors

Loading Up the Weeds!

HGIO grew from an existing coalition of over 20 multi-sector partners. The project aimed to facilitate healthy lifestyles in the citizens of Shreveport, LA, through a widespread media campaign; bike and pedestrian advocacy training for community leaders; and adult and youth programs, which focused on gardening and outdoor adventures to introduce the lifestyle habits of healthy eating and physical activity.


  • Youth Corps & Health Trekker Challenge – Outdoor adventure activities and leadership development for 82 teenagers
  • Garden Learning Communities – 11 gardens built or enhanced
  • Model Site: Everyday Choices Garden & Learning Center at MLK Health Center
  • Mobile Market – 4,800 pounds of produce sold
  • Media Campaign – partnership with KTBS
  • Approximately 9,000 TV spots
  • Production of two web forums
  • HGIO Splash Page within KTBS website, which averages 3.5 million views per month

Project Partners

  • One Great River
  • Community Foundation of North Louisiana
  • Shreveport Green
  • Martin Luther King Health Center
  • LSU Shreveport Kinesiology & Health Sciences
  • KTBS Channel 3
  • YMCA of Northwest Louisiana
  • LSU Health Shreveport Pediatrics
  • Volunteers of America
  • LSU AgCenter
  • Food Bank of Northwest Louisiana
  • Fuller Center for Housing
  • Louisiana Association of Nonprofit Organizations
  • Luke’s Episcopal Medical Ministry
  • City of Shreveport
  • Lake Bistineau State Park
  • Red River Revel